Create and grow the visual identity and brand
standards for five distinctive restaurant brands, from initial logo design to real-world execution.
Design diverse materials such as logos, websites, landing pages, promotional items, campaigns, menus, outdoor boards, signage, interiors, and social media ads.
Conceptualize and develop comprehensive visual identities for each brand and translate approved brand concepts into practical designs, ensuring consistency across platforms.
Collaborate and partner with recognized brands for enhanced legitimacy and brand growth.
Ensure alignment of visual elements with overarching brand strategies to incorporate lasting industry trends and innovative design techniques into each brand.
Engage with the VP of Marketing to align the brand vision with market trends and stakeholder expectations.
Ensured client satisfaction through effective communication, creative experience, and a feedback-friendly environment.
Gauge success through brand engagement, sales, franchising, and international expansion.
Provide guidance to ensure consistent adherence to brand standards.
Demonstrate adaptability by re-evaluating designs to align with market trends and stakeholder needs.
EXPERIENTIAL BRANDS
ART DIRECTOR // DESIGNER
WEB DESIGN FOR EXPERIENTIAL BRANDS
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